Juice It Up entering San Diego

Newport Beach, California-based Juice It Up, a smoothie, açaí bowl and raw juice chain, is entering the San Diego market thanks to a six-unit agree...

July 21, 2023
8:34 AM

Newport Beach, California-based Juice It Up, a smoothie, açaí bowl and raw juice chain, is entering the San Diego market thanks to a six-unit agreement with HGW Capital LLC. The franchise group has exclusive rights to a territory that includes parts of San Diego, Vista, Escondido, Chula Vista, National City and San Marcos, and the first store should open in late 2023. "As we considered which brand to partner with for our family business, Juice It Up! was the clear choice, especially since the brand shares our family's commitment to making healthy lifestyle choices," Joe Harry of HGW Capital, said in a company press release.